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		<title>Ledokol</title>
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		<language>en</language>

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<title><![CDATA["Brand-examination" of a large Ukrainian national emblem]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=71</link>
<pubDate>Wed, 16 Sep 2009 11:36:00 +0300</pubDate>
<description><![CDATA[In "Brand-expert" section we had published a new review devoted to sketches of a large national emblem of Ukraine. The results can be found here.]]></description>
</item>
<item>
<title><![CDATA[The article The Path to the package in FOOD UA]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=69</link>
<pubDate>Mon, 14 Sep 2009 13:23:00 +0300</pubDate>
<description><![CDATA[The "FOOD UA" magazine ¹ 8'2009 published an article by Oleg Sibiryakov "Path to the package", which describes the process of creating the package design.]]></description>
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<item>
<title><![CDATA[Webcast]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=68</link>
<pubDate>Wed, 09 Sep 2009 14:52:00 +0300</pubDate>
<description><![CDATA[From 1 to 14 September, first specialized webcast "Marketing in the printing industry" is already held. Today, Oleg Sibiryakoģ makes a presentation.]]></description>
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<item>
<title><![CDATA[ Westa redesign in Brand-expert]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=67</link>
<pubDate>Mon, 07 Sep 2009 13:51:00 +0300</pubDate>
<description><![CDATA[In "Brand-expert" section, we had published a new review on the redesign of the brand "Westa". The results can be found here.]]></description>
</item>
<item>
<title><![CDATA[Chudo yogurt redesign]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=65</link>
<pubDate>Fri, 04 Sep 2009 17:32:00 +0300</pubDate>
<description><![CDATA["Ledokol" successfully completed the redesign of labels for a series of yoghurt "Chudo" for Wimm-Bill-Dann company.]]></description>
</item>
<item>
<title><![CDATA[Pomidora spot]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=64</link>
<pubDate>Mon, 31 Aug 2009 13:14:00 +0300</pubDate>
<description><![CDATA[We have successfully completed the production of the next promotional spot for TM "Pomidora". The shooting took place in the Kherson region, Krivoy Rog and Dnepropetrovsk. Coming soon!]]></description>
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<item>
<title><![CDATA[10 years of "Ledokol"!]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=63</link>
<pubDate>Fri, 28 Aug 2009 20:29:00 +0300</pubDate>
<description><![CDATA[We are pleased to announce: "Ledokol" was exactly 10 years! Accept your greetings by phone, fax, e-mail and in person!]]></description>
</item>
<item>
<title><![CDATA[Logo redesign for "Ukrtelekom"]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=62</link>
<pubDate>Thu, 20 Aug 2009 14:06:00 +0300</pubDate>
<description><![CDATA[Review of "Ukrtelekom" redesign was added in "Brand-expert". To view the results]]></description>
</item>
<item>
<title><![CDATA[Trends in packaging industry in crisis ]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=60</link>
<pubDate>Fri, 14 Aug 2009 17:48:00 +0300</pubDate>
<description><![CDATA[Klimuk Vladimir and Oleg Sibiryakov have published the article "Trends in packaging industry during the crisis" in "FOOD.UA" journal. The text of the article]]></description>
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<item>
<title><![CDATA[Telephone conversion]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=58</link>
<pubDate>Mon, 10 Aug 2009 15:36:00 +0300</pubDate>
<description><![CDATA[Because of Optima Telecom they delayed transfer of our city phone (056) 374-57-78. It promises that before the Aug. 12 phone will work.]]></description>
</item>
<item>
<title><![CDATA[ S & P agency  has improved the outlook for the six regions of Ukraine]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=57</link>
<pubDate>Tue, 04 Aug 2009 11:57:00 +0300</pubDate>
<description><![CDATA["Standard & Poor's" agency has improved the prognosis of long-term and short-term ratings of a number of Ukrainian regions with the «negative» to «positive» and «developing».]]></description>
</item>
<item>
<title><![CDATA[New photo features]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=56</link>
<pubDate>Mon, 03 Aug 2009 15:17:00 +0300</pubDate>
<description><![CDATA["Ledokol" offers new opportunities in advertising photography - digital photography resolution of 22 megapixels with top-end lenses of L-series by "Canon".]]></description>
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<item>
<title><![CDATA["Ledokol" moves!]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=55</link>
<pubDate>Fri, 31 Jul 2009 12:37:00 +0300</pubDate>
<description><![CDATA["Ledokol" agency  moves! On August 1, 2009 we are waiting for you in a new, cozy and very nice office on the  Shevchenko street 53a, 4-th floor.]]></description>
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<item>
<title><![CDATA[The "Epicenter" is braught a copyright infringement before the court ]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=54</link>
<pubDate>Thu, 30 Jul 2009 13:08:00 +0300</pubDate>
<description><![CDATA[Ukrainian League of music rights, which collects royalties for the use of music in store chain  and restaurants, filed a lawsuit in court against hypermarkets "Epicenter".]]></description>
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<item>
<title><![CDATA[Basics of design assessment]]></title>
<link>http://www.ledokol.com.ua/en/news/?nid=7</link>
<pubDate>Sun, 15 Feb 2009 18:34:00 +0200</pubDate>
<description><![CDATA[From time to time each of us is facing a need to  evaluate different designs of packages, labels, books, industrial products, etc. That means we would have to express a certain opinion: is this design bad or good? Is there anything wrong with it? What could be improved? How come this particular design is better than another? Usually the design evaluation comes down to "I like it - I don't  like it". And that's it. But at the same time, design of different things that we see around us is 95% based on such simple premises. In this article we will talk about the basic principles of design evaluation, so you can make a more informed decision.]]></description>
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